Senior Visual Designer
Galls, a leading supplier of public safety equipment and apparel needed to restructure their website and increase their traffic and conversions.
For the new design - we went with Industry Inc. The font portrays strength and sturdiness with its shape and symbolizes the courage of the men and women in the public safety industry that serve and protect us on a daily basis.
The product cards were designed to be versitle and scalable. From desktop to mobile, the focus is kept on the product with the most important information remaining at each breakpoint. The compare component displays a modal on the same page so that users won't be navigated away from their current browsing search or filter.
Please contact me if you'd like to learn more about this project.